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Taylor Swift Cyber-shot TX7

Model number:

DSC-TX7TS/L

Features: 10.2-megapixel Cyber-shot TX7 with limited-edition Taylor Swift autograph engraving

ADDITIONAL IMAGES:

Shoot to thrill.

The sleek and stylish DSC-TX7 offers a large 3.5" (diag.) touch screen to easily take and review photos. An advanced "Exmor R" CMOS sensor provides stunning low-light images and sweeping panoramic views with iSweep Panorama mode. Plus, enjoy 1920x1080 AVCHD video recording and playback.

  • Burn HD Movies to DVD

    Shoot beautiful HD movies and then burn them to DVD. By recording in the AVCHD format, you can transfer full 1080i clarity and smooth motion video to disc and play it on a Blu-ray Disc™ player or a PS3™ game system. Create an entire library of your memories in high definition. Movie files are limited to 29 minutes each.

    More about AVCHD Movie Mode

    • AVCHD
  • Great Low-light Shots Without a Flash

    Sometimes a flash can wash out the scene, making it hard to capture the mood of the moment. For low-light environments, the back-illuminated "Exmor R" CMOS sensor delivers stunning performance and increases sensitivity by 2x to reduce noise. Shots around the campfire never looked better.

    More about Exmor R CMOS Sensor

    • Exmor
  • Touch 'n' View

    No more fussing with tiny buttons. Just tap the large, 3.5" (diag.) touch screen display (230K pixels) to review your shots in vivid color. Thanks to a layer of hardened glass, the display of the DSC-TX7 is twice as durable as that on the DSC-T90.

    More about the 3.5" Touch Screen

    • 3.5" LCD and Touch
    • Touch Panel
  • Ultra-wide, 258-degree Panoramic Shots

    Sweep Panorama Mode reaches beyond the traditional wide angle lenses to let you capture expansive, breathtaking shots of landscapes or skyscrapers. Just press the shutter and shoot the scene with a sweeping motion. The camera does the rest.

    More about Intelligent Sweep Panorama

  • Backlighting Problems Solved

    Shooting high-contrast scenes can often lead to washed out backgrounds and details lost in shadow. Backlight Correction HDR helps correct for this by taking two pictures at different settings and processing the best elements of both into a single image. It's perfect for candlelit shots or subjects that are partially in shadow.

    More about Backlight Correction

  • Takes 10 Photos in 1 Second

    Capture decisive moments—like the ball hitting the bat—with the ability to shoot 10 images in one second at full 10.2 megapixel resolution. And by employing a mechanical shutter, distortion is reduced when continuously shooting moving subjects. This feature is ideal for capturing a unique sequence of images.

    View Sequence of Images

If you're a Taylor Swift fan, you won't want to miss this exclusive model. Featuring Taylor Swift's autograph laser-engraved into the front panel, this TX7 makes for some high-tech fan memorabilia. The ultra-slim, 10-megapixel DSC-TX7 offers an impressive Carl Zeiss® Vario-Tessar® 25mm 4x zoom lens and a large, 3.5" (diag.) touch screen to easily take and review photos. Best of all, it captures sweeping panoramic photos with iSweep Panorama mode and AVCHD Movie Mode (1920x1080 @ 60i) for Full HD video recording.

Sharing photos just got a whole lot easier. Experience TransferJet™ technology, Sony's all-new close-proximity wireless transfer technology.
LEARN MORE

10.2 Megapixel Back-illuminated “Exmor R” CMOS Image Sensor

The DSC-TX7 features a 10.2 megapixel “Exmor R” CMOS image sensor that brings out the full resolving power of the camera’s Carl Zeiss® Vario-Tessar® lens to deliver extremely fast speed, high resolution, and stunning low-light sensitivity with improved image clarity and drastically reduced grain. In addition, the combined “Exmor R” CMOS sensor and BIONZ™ image processor delivers extremely fast 10fps, Anti Motion Blur, Hand-held Twilight and 1080i movie modes9.

Easy Touch Screen Interaction

The DSC-TX7 offers intuitive functions to the multi-purpose touch screen, such as the ability to select the focus point with a simple touch, scroll through images by sliding your finger across the screen and one-touch access to the MENU. The display also features improved readability with list view and index view.

Intelligent Sweep Panorama Mode

Capture expansive landscapes with Intelligent Sweep Panorama Mode. Press shutter and sweep and the camera does the rest, continuously, shooting images and in one second stitching them together. This model even detects faces and moving subjects to stitch intelligently different widths to help avoid subject distortion.

1080i AVCHD Movie Mode9

Record movies in 1080i AVCHD high definition at 60i9. The AVCHD format captures a high degree of detail and smooth movement, and when footage is burned to disc, can be played back on Blu-ray Disc™ players, Sony® PlayStation®3 systems and compatible PCs and HDTVs7. The convenience Movie start/stop icon makes it easy to access this mode via touch screen.

720p HD MP4 Movie Mode9

In 720p MP4 movie mode the camera shoots 1280 x 720 high definition movies at 30 fps, which is the format when working with a PC. Users will create high quality movies with full use of optical zoom in their Cyber-shot®DSCs in files small enough to transfer to compatible PC or Mac®. Once transferred to your computer you can effortlessly upload your media to popular photo and video-sharing websites such as Photobucket® and YouTubeTM. (Compatible computer with internet capability required)

TransferJet™ technology

TransferJet™ technology, developed by Sony® and advanced and promoted by consortium of 18 other companies, allows you to transfer files between two TransferJet enabled devices just by touching them together, without the hassle of hunting for cables or the complication of pairing.11

Intelligent Auto (iAuto) mode

Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you, recognizing scenes, lighting conditions, and faces, and adjusts settings resulting in clearer images, faces with more natural skin tone, and less blur. By incorporating advanced features such as Intelligent Scene Recognition, Face Detection technology, and Optical SteadyShot™ image stabilization, iAuto mode lets you take advantage of the latest Sony® Cyber-shot® technology without leaving auto mode. Whether you’re shooting landscapes, capturing a beautiful flower, or taking pictures at an in-door birthday party or wedding shower, iAuto mode will optimize your camera’s settings to help ensure you come away with a great shot.

Optical SteadyShot™ image stabilization

Optical SteadyShot™ image stabilization uses a built-in gyro sensor to detect camera shake and automatically shifts the lens to help prevent blur without sacrificing image quality.

Motion Detection

Motion Detection, along with Face Motion Detection adjusts ISO sensitivity and increases the shutter speed when movement is detected, reducing blur in moving subjects and faces.

Intelligent AF

Thanks to Intelligent AF technology, capture fleeting moments like a child’s adorable expression with the ultra-quick AF which locks focus in as little as 0.3-sec.

Lithium-ion battery

Included lithium-ion battery provides added convenience with longer lasting power than alkaline batteries (capacity of 230 images or aprox 115 minutes for shooting still images).

In-Camera Retouching Tools

Retouch and enhance your photos on the go with in-camera Trimming, Red-Eye Correction, and Unsharp Masking functions

PhotoTV HD

Bring your photos to life and enjoy highly detailed, high definition images with PhotoTV HD-capable Sony® BRAVIA® HDTVs.10 PhotoTV HD fine tunes settings on your PhotoTV HD enabled BRAVIA HDTV, such as sharpness, gradation, and color to display images that look more like printed

Includes Sony® PMB Portable software

With the pre-installed Picture Motion Browser (PMB) Portable software3 the DSC-TX7 makes it easy to pre-select videos and images in the camera and conveniently upload them from the camera to a compatible PC and popular Internet sharing sites5 without the need for any additional software or install.

3.5” Xtra Fine LCD™ touch screen display1 w/TruBlack™ technology

A large 3.5” Xtra Fine LCD™ touch screen display1 w/TruBlack™ technology (921K pixels), the largest of Sony’s Cyber-shot DSC line makes it easy for viewing and sharing images with simple and fun touch screen operation. With its Ultra AR film coating, which reduces reflections and increases contrast and brightness, viewing images on the LCD even in bright light is possible.

Handheld Twilight

Capture cleaner and sharper night shots without using a tripod. When set to Handheld Twilight Mode, the DSC-TX7 captures six images in a fraction of a second with one press of the shutter, and combines the data from all six to create a single image of extraordinary detail and low noise. With these modes, you can capture images in low light, without flash, beyond the capability of traditional cameras.

High speed shooting

The DSC-TX7 can capture full 10.2 megapixel resolution images at up to 10 frames per second, helping to ensure that you capture the decisive moment such as the soccer ball flying into the goal. In addition, the DSC-TX7 employs a mechanical shutter that helps reduce distortion when continuously shooting moving subjects.

DVDirect® DVD recorder Compatible

With AVCHD capabilities the TX7 is compatible with the DVDirect® DVD recorder, allowing automatic playback of high definition footage. Simply insert your Memory Stick® media into the DVDirect® DVD recorder and enjoy your movies shot in high definition. (Recorder and media sold separately)

Self-Portrait Timer

Self-Portrait Timer helps take the guesswork out of self portraits by utilizing Face Detection technology to recognize when your face enters the frame. Once the camera detects your face, it triggers a 2-second timer, and then snaps a picture.

BIONZ™ Image Processor

The BIONZ™ image processor delivers the high resolution and fast performance you expect from a Sony® digital camera. Fast processing enables unique Sony features such as Sweep Panorama, Handheld Twilight, Antimotion Blur, HDR, etc to take combine multi images in less than a second to create wide panoramic image, reduced grain images and less shadow or washout images resulting in a photo that looks just like what you see with your eyes.

Anti-blink Function

It’s frustrating to think you’ve captured that perfect shot, only to review it later and discover one of your subjects blinked just as you pressed the shutter. When the camera is set to Soft Snap, the Anti-blink function captures two images, recording only the photo with less squinting or blinking. If a blink is detected in other shooting modes, a warning will be displayed after you take the shot.

Face Detection technology

Sony’s Face Detection technology can automatically distinguish between children and adults. Face Detection technology detects up to eight individual faces and adjusts flash, focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends.

Scene modes

The DSC-TX7 features 12 convenient scene modes: High Sensitivity / Twilight / Twilight Portrait / Portrait / Landscape / Beach / Snow / Fireworks / High Speed Shutter / Underwater / Gourmet / Pet.

Function Guide

This beginner-friendly optional function helps navigate through the various functions and settings displaying the description of chosen functions or settings on the LCD screen.

Viewing modes

Find your photos using the simple folder or calendar viewing modes.

Wide zoom display

To use the entire image area of your compatible HDTV screen (sold separately), Wide Zoom display automatically expands standard 4:3 and 3:2 images to 16:9.

Includes Sony® PMB (Picture Motion Browser) Software ver. 5.07

Sony Picture Motion Browser software offers a simple, intuitive way to transfer, sort, and view your video and still images on your compatible PC. In addition, multiple output options let you burn your memories to DVD (sold separately), as well as take advantage of one click upload to a number of popular video and photo sharing sites.7

Carl Zeiss® Vario-Tessar® Lens with 25mm equialent wide 4x Optical Zoom

The high-performance Carl Zeiss® Vario-Tessar® 4x optical zoom lens brings distant subjects closer for video recording as well as for outdoor, sports, and travel photos, and Close Focus shoots close-ups up to just under ½” from the subject. A wide angle of 25mm equivalent wide-angle lens allows you to take wider shots of the scene or group in crowded spaces.

Anti-Motion Blur Mode

Capture cleaner and sharper images in low light for non landscape shots. When set in Anti-motion Blur Mode, the DSC-TX7 captures six images in a fraction of a second with higher shutter speed and combines the data from all six to create a single image of extraordinary detail and eliminate subject blur, beyond the capability of traditional cameras.

Backlight Correction HDR

Shooting high-contrast scenes can often lead to washed out backgrounds and/or details lost in shadow. Backlight Correction HDR helps correct for this by taking two pictures at different exposure settings and processing the best elements of both into a single image for more natural looking shots.

HDMI Output

The High-Definition Multimedia Interface (HDMI™) is a compact audio/video connector interface for transmitting uncompressed digital streams. HDMI connects digital audio/video sources such as a compatible camcorder, Blu-ray Disc™ player, a personal computer, a video game console, or an AV receiver to a compatible digital audio device and/or video monitor such as a digital television (DTV).

Compatible with PC and Mac Systems

Video captured with the DSC-TX7 can be used with the provided Picture Motion Browser software for PC and iMovie® (sold separately) for Mac systems.2

Stylish Ultra-slim Design

Measuring at just 3 7/8" x 2 3/8" x 23/32", the DSC-TX7 is slim enough to slip into a pocket or purse, so you can take it with you wherever you go.

Intelligent Scene Recognition (iSCN) Mode

Intelligent Scene Recognition (iSCN) Mode automatically detects nine different types of scenes and, within just 1/30th of a second, selects the appropriate camera settings: Backlight, Backlight Portrait, Twilight, Twilight Portrait, Twilight using a tripod, Portrait, Landscape, Macro, and Close Focus. iSCN has two modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advanced Mode, the camera takes a photo with the optimal settings and, if in difficult lighting (low light or back light) immediately takes a second photo with another optimized setting so you can choose which to keep.

High Sensitivity Mode (ISO 3200)

High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to seven ISO settings (Auto, 125, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.

Smile Shutter™ technology

Smile Shutter™ technology captures a smile the moment it happens. Simply press the Smile Shutter™ button and the camera does the rest. You can also select adult and child priority and indicate the degree of Smile Detection Sensitivity. Intelligent Scene Recognition can be used together with Smile Shutter™ mode. This means that beautiful smiles can be captured with settings optimized for the particular scene, even in difficult conditions such as twilight and backlighting.

Easy Shooting Mode

With Easy Shooting Mode, even beginners can take great photos. In Easy Shooting Mode, easy-to-understand basic instructions are displayed on the LCD screen and the camera switches to all automatic settings, removing several function choices and allowing you to focus on just your subject. Since this mode works together with Intelligent Scene Recognition, the camera selects the optimum setting for each scene. In addition the easy mode simplifies preview mode.

PHOTOMUSIC

PHOTOMUSIC combines images with music (4 tracks, 5 minutes per track) to produce fun and entertaining slide shows with standard visual effects (Simple, Nostalgic, Active, and Stylish). Select from pre-loaded tracks on the camera or transfer your own from your compatible computer (sold separately).8

Creative painting tools

Decorate your photos with words and drawings using the included paint pen or your finger. Have fun using more than 30 stamps and 15 types of picture frames and save new images at up to 5 megapixel resolution.

Media card slot

For convenient storage and sharing of your images, the DSC-TX7 accepts Memory Stick Duo™/Memory Stick PRO Duo™/Memory Stick PRO-HG Duo™ media (sold separately) and SD/SDHC/SDXC media.13

Colors Available

The Cyber-shot® DSC-TX7 camera is available in silver, red, and dark blue.

Product Specifications

Optics/Lens

  • Lens Type : Carl Zeiss® Vario-Tessar®
  • Aperture : iAuto(F3.5-F6.3(W)) / Program Auto(F3.5-F6.3(W))
  • Optical Zoom : 4x
  • Digital Zoom : Smart Zoom / Precision Digital Zoom / Off
  • Total Zoom : Approximately 8x with Precision Digital Zoom
  • Smart Zoom® Technology : 5M : Approx.5.6x(Total), VGA : Approx.22x(Total), 16:9 (2M) : Approx.7.6x(Total)
  • Focal Length (35mm equivalent) : 4.43-17.7mm
  • Lens Construction : 12 elements in 10 groups(including 6 aspheric elements,1 prism)
  • Macro Mode : iAuto(W:Approx.1cm(0.39'') to Infinity, T:Approx.50cm(1.64') to Infinity)

Focus Control

  • AF Modes : 9 points AF / Center Weighted AF / Spot AF/ Flexible Spot AF (touch)
  • AF Illuminator : Auto / Off

Flash

  • Flash Modes : Auto / On / Slow Syncro / Off
  • Flash Coverage : ISO Auto: Approx.0.08-Approx.3.8m(Approx.0.26'-Approx.12.47')(W) / Approx.0.5-Approx.3.1m(Approx.1.64'-Approx.10.17')(T), ISO3200: up to Approx.8.0m(Approx26.25')(W) / Approx.6.3m(Approx20.67')(T)

Interface

  • SD Output : Yes
  • HD Output : HDMI / Component (1080i)
  • USB Port(s) : Yes - USB2.0 Hi-Speed
  • TransferJet : Single / Select
  • PictBridge Compatible : Yes

Software

  • Supplied Software : Picture Motion Browser Ver 5.0, PMB Portable 5.0 (for Windows), PMB Portable 1.1 (for Macintosh), Music Transfer
  • Operating System Compatibility : Microsoft® Windows XP SP3, Windows Vista SP2, Windows 7, Macintosh® OS X(v10.4-v10.6)

Imaging Sensor

  • Imaging Sensor : 1/2.4" (7.59mm) 'Exmor R' CMOS Sensor
  • Processor : BIONZ™

Viewfinder

  • Type : No

Exposure System

  • Metering : Yes
  • Scene Mode(s) : High Sensitivity / Twilight / Twilight Portrait / Soft Snap / Landscape / Beach / Snow / Fireworks / Hi-Speed Shutter / Underwater / Gourmet / Pet
  • D-Range Optimizer : Standard
  • ISO : Auto / 125 / 200 / 400 / 800 / 1600 / 3200
  • Noise Reduction : Yes
  • White Balance Mode : Auto / Daylight / Cloudy / Fluorescent 1(White Fluorescent Lighting) / Fluorescent 2 (Natural White Fluorescent Lighting) / Fluorescent 3 (Day White Fluorescent Lighting) / Incandescent / Flash / One Push.

Convenience Features

  • Red-Eye Reduction : Auto / On / Off
  • Date / Time Stamp : Available in the included PMB software.
  • Erase/Protect : Yes / Yes
  • Media/Battery Indicator : Yes/Yes
  • Power Save Mode : Standard / Stamina /Off

Weights and Measurements

  • Dimensions (Approx.) : W x H x D: 3 7/8" x 2 3/8" x 23/32" (97.8mm x 59.5mm x 17.5mm)
  • Weight (Approx.) : Body: Approx. 4.7oz. (133g), With battery and Memory Stick media:; Approx. 5.3oz. (149g)

Service and Warranty Information

  • Limited Warranty Term : 1 Year Parts & Labor

Recording

  • Media Type : 5MB internal Flash Memory, optional Memory Stick Duo™ Media, optional Memory Stick PRO Duo™ Media, optional Memory Stick PRO Duo™ (High Speed), optional Memory Stick PRO HG-Duo™, optional SD/SDHC/SDXC media13
  • Still Image Max Effective Resolution : Approx. 10.2 Megapixels
  • Video Resolution : AVCHD: 1920 x 1080 (59.94i, Interlace) (Approx.17Mbps) / 1440 x 1080 (59.94i, Interlace) (Approx.9Mbps) MP4: 1440 x 1080 (29.97fps, Progressive) (Approx.12Mbps) / 1280 x 720 (29.97fps, Progressive) (Approx.6Mbps) / VGA (640 x 480) (29.97fps, Progressive) (Approx.3Mbps)
  • Microphone/Speaker : Stereo / Mono

LCD Display

  • LCD Type : 3.5"1 Xtra Fine TruBlack (921K pixels)
  • Histogram : No

Drive System

  • Drive Mode : Normal / Hi-Speed Burst (High/Mid/Low)
  • Self-timer : Yes (Off / 10sec. / 2sec./ portrait1 / portrait2)
  • Shutter Speeds : iAuto(2" - 1/1,600) / Program Auto(1" - 1/1,600)
  • Burst Mode : Approx 10 fps at 10.2MP (Maximum 10 shots)

Advanced Features

  • Face Detection : 8 Faces (Auto / Touch / Child Priority / Adult Priority)
  • Image Stabilization : Optical
  • In-Camera Editing : Trimming / Red Eye Correction / Unsharp Masking
  • NightFraming System : No
  • NightShot® Infrared System : No

Power

  • Battery Type : LITHIUM ION N type 3.6V
  • Battery Capacity : Approx. 115 minutes / Approx. 230 images (when shooting still images)
  • Power Consumption (in Operation) : Approx. 1.0W

In the Box

  • AV Cable
  • Paint Pen
  • Rechargeable Battery (NP-BN)
  • USB Cable
  • CD-ROM
  • Battery Charger
  • wrist Strap
  • Multi Output Stand

Product Profile

Support

Product Warranty

  • Rechargeable Battery Pack

    Rechargeable Battery Pack

    $49.99

VIEW FOOTNOTES


1.Viewable area, measured diagonally

2. PMB requires Microsoft® Windows® XP SP3/ Windows Vista® SP2/Windows 7. Picture Motion Browser software not supported by Mac OS. Movie format is compatible with iMovie® '09 or later versions.

3. PMB Portable for Windows is pre-loaded. PMB Portable for Mac is available at www.eSupport.sony.com . PMB Portable requires USB cable (included) and PC with internet connectivity. 64-bit environments not supported

4.Uploading directly to the web requires PMB Portable software and USB cable (included), and PC with internet connectivity (not included). PMB Portable for Mac is available at www.eSupport.sony.com . 64-bit environments not supported.

5. Requires compatible wireless access point(s). Some features may rely on Internet services.

6. When fully charged. Actual results may vary based on product settings, usage patterns and environmental conditions.

7. Compatible BRAVIA® HDTV, and HDMI™ or component cable (sold separately) required for PhotoTV HD viewing. Specifications for BRAVIA HDTV shown vary according to market region.

8. Four preset music tracks stored in internal memory. Imported music tracks can be up to five minutes long. When using Music Transfer to download music, tracks longer than five minutes will be reduced to five minutes when uploading to the Cyber-shot® camera.

9. Movie recording is limited to (29min segments for MP4 up to 12Mbps 1440x1080/30p) (and) (10 minute segments for AVCHD up to 16mbps 1920x1080/60i.)

10. HD Viewing requires an HD output adapter cable (VMC-MHC1) and compatible HDTV, both sold separately.

11. TransferJet enabled technology (sold separately) required in both devices. Interoperability and compatibility among TransferJet™ enabled devices vary.

12. This camera captures high definition footage in the AVCHD format. High Definition AVCHD discs can be created using standard DVD media, the supplied software and a compatible PC. DVD media containing AVCHD footage may be played on a compatible Blu-ray Disc™ player/recorder, PC with supplied software or PlayStation®3 devices. DVD media containing AVCHD footage should not be used with standard DVD based players, as the DVD player may fail to eject the media and may erase its contents without warning.

13. When using movie mode Memory Stick PRO Duo with MARK2 logo, Memory Stick PRO-HG, Class 4 or higher for SD/SDHC/SDXC media are recommended.

© 2010 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, Cyber-shot, Optical SteadyShot, BIONZ, Xtra Fine LCD, Smile Shutter, TruBlack, TransferJet, Exmor R, Smile Shutter, DVDirect, BRAVIA, Memory Stick PRO Duo, Memory Stick Duo and the Memory Stick logo are trademarks of Sony. PlayStation is a trademark of Sony Computer Entertainment. Microsoft, Windows, and Windows Vista are trademarks of Microsoft Corporation. Blu-ray Disc is a trademark. HDMI is a trademark of HDMI Licensing LLC. iMovie, Mac, and the Works with iMovie logo and the Mac logo are trademarks of Apple Computer, Inc. All other trademarks are trademarks of their respective owners.

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