For a higher level of performance, step up to the Sony α500 DSLR camera. Enjoy the freedom of Quick Auto Focus and Manual Focus Check Live View on the tiltable 3.0" LCD. Experience the responsiveness of up to 5fps Continuous Shooting. Relish the clarity of 12.3MP and up to ISO 12800 sensitivity. Capture the full range of light and shadow with Auto HDR.
200 ISO VS. 6400 ISO
With two Live View modes, the α500 expands your shooting opportunities. Quick Auto Focus Live View uses a second imager, eliminating the focus delay of other systems. Manual Focus Check Live View provides precise 100% view and 7x/14x focus magnification for macro and tripod shots. The 230K 3.0" LCD tilts to let you frame high and low angle shots.
OPTIMUM SHADOW / HIGHLIGHT DETAIL
An all-new 12.3-megapixel Exmor™ CMOS image sensor and BIONZ™ image processing engine delivers significantly improved image quality with high-sensitivity shooting at up to ISO12800. Plus, separate chroma and luminance processing reduces noise in high sensitivity shots without blurring fine detail.
To capture the highlight and shadow of high contrast scenes, α500 features both DRO and Auto HDR modes. DRO analyzes areas of an image to recover shadow detail while Auto HDR instantly takes two shots—one for highlights and one for shadows, and combines them for a single, incredible image beyond the limits of a single exposure, right in the camera.
Focus on a subject fast with the α500's 9-area tracking auto focus system, possible even in Live View mode. Capture the decisive moment in sports with a fast shutter speed and 5 frames/sec continuous shooting (optical VF) or 4 frames/sec (Live View).
An integrated on-screen Help Guide and Graphic Display improve on the already easy-to-use menu. The Help Guide provides a selectable, handy reference to the camera's modes and settings while the Graphic Display illustrates the relationship between aperture and shutter speed, and can be superimposed on the Live View display.
Quick AF Live View is enhanced with Face Detection and Smile Shutter™ technology. Face Detection helps you get the best shot by recognizing faces and optimizes focus, exposure and white balance. Smile Shutter technology automatically takes the shot when your subject smiles. Both can make the difference between missed shots and a cherished memory.
Exceptional picture quality, super-fast response and maximum shooting versatility come together with the Sony α500 camera. A 12.3 megapixel Exmor™ CMOS image sensor and BIONZ™ image processing engine deliver amazing image quality with high-sensitivity shooting at up to ISO12800. You can also expand your shooting opportunities with two Live View modes, Quick Auto Focus Live View and Manual Focus Check Live View. Plus, a 9-area tracking auto focus system makes it possible to capture high-speed shots with a fast shutter speed and up to 5 frames/sec continuous shooting. And it's easy to frame high and low-angle shots on the tiltable 3.0" LCD. The α550L comes with a DT 18-55mm lens zoom lens.
This camera's 12.3 megapixel resolution makes for incredible detail and gorgeous enlargements. The all-new Sony® Exmor™ CMOS image sensor ensures state-of-the-art response. The large, APS-C format means high sensitivity, powerful depth-of-focus control.
Unlike competing cameras, the DSLR-A500 is just as responsive in Quick Auto Focus Live View mode as in optical viewfinder mode. That's because, unlike the others, the α500 uses the same "phase detection" auto focus for Live View as for the optical viewfinder. While other Live View systems are severely restricted, Sony's performs superbly any time—even if you're shooting handheld or chasing after moving subjects like kids or pets.
Another Quick AF Live View enhancement, Smile Shutter™ technology automatically takes the shot when your subject smiles. Works with Quick Auto Focus Live View to capture spontaneous moments, making the difference between a missed shot and a cherished memory.
High Dynamic Range (HDR) photography captures more scene contrast than a single exposure can handle by combining two exposures into one incredible shot. Until recently, you needed a computer and editing software to enjoy HDR. Now the α500 has Auto HDR built in. Handles severe backlighting and other high-contrast scenes. Captures in a split second. (Recommended for still subjects.)
In Quick Auto Focus Live View mode, you can extend the optical zoom of your lens with digital zoom. One touch zooms in at 1.4x, while a second touch advances to 2x zoom. The system reproduces pixels on a 1:1 basis so there's no degradation in picture quality.
An informative on-screen Help Guide and Graphic Display provide ready reference to advanced camera functions. The Help Guide explains the camera's modes and settings, while the Graphic Display clarifies the relationship between aperture and shutter speed, as well as the effect each has on photographic results.
To get the best shot under a wide range of situations, the α500 uses a 9-Point AF Sensor with Center Cross. In addition, predictive focus control automatically calculates the position of fast-moving subjects, perfect for pictures of kids and pets.
Anti-Dust Technology helps keep the CMOS imager clean, resulting in consistently better pictures. First a static-free coating on the CMOS filter helps repel dust. Then vibration automatically dislodges dust from the CMOS each time you shut off the camera.
To help you get the shot, Scene Selection Modes optimize the camera settings for common shooting situations. Just turn the Mode Dial to select from Portrait, Landscape, Macro, Sports, Sunset, and Night View modes.
The DSLR-A500L kit comes with the SAL1855 DT 18-55mm zoom lens, which covers everything from wide angle to midrange telephoto shots. Sony's Smooth Autofocus Motor (SAM) delivers silent autofocus operation.
All DSLR Live View systems enable you to compose shots in the LCD monitor, just as you would with a point-and-shoot camera. But not all Live View systems are created equal. Some take a painfully long time to focus. Some even black out the LCD before focus. Either can cause you to miss shots. Sony's Quick Auto Focus Live View solves these problems, making it easier to get the best shot.
The α500 enhances Quick AF Live View shooting with Face Detection technology, which helps you get the best shot by recognizing faces and applying the proper focus, exposure and white balance. World's first Face Detection system to work with fast, high-precision "phase detection" Auto Focus.
Up to 5 frames per second (with optical viewfinder) can capture the decisive moment in sports or get the ideal baby photo. You can also shoot at up to 4 fps with Quick Auto Focus Live View.
Image stabilization helps you take blur-free shots by compensating for camera shake. Typical DSLR systems build image stabilization into selected lenses only. SteadyShot INSIDE™ image stabilization is built into the camera body itself. You'll reduce blur with every a-mount lens, including macro and wide-aperture standard zoom lenses.
A newest version of Sony's BIONZ image processor uses chroma noise reduction to deliver high-resolution, low-noise photos even at ISO 12800 sensitivity. This powerful Sony Large Scale Integrated circuit (LSI) also delivers fast processing for quick response on data-intensive 12.3 megapixel images.
For maximum speed, Eye-Start Autofocus begins focusing as soon as you raise the camera to your eye. So the camera is ready to catch the perfect moment.
To help you shoot more effectively, the built-in flash automatically pops up and fires as needed when the camera is set to certain scene selection modes. The built-in flash also triggers a wireless accessory flash (sold separately). The integrated hot shoe enables you to expand your lighting options with a range of accessory flashes (sold separately).
PhotoTV HD compatibility enables you to automatically create high-resolution thumbnails optimized for viewing on a compatible Sony® BRAVIA® HDTV.
For cost-effective, convenient storage and sharing of your images, the α500 accepts Memory Stick PRO Duo™/Memory Stick PRO-HG Duo™ and SD/SDHC media (sold separately).
An all-new Sony's Exmor™ CMOS image sensor employs new low-noise processing, for uncommonly clear pictures. The BIONZ™ image processor with chroma noise reduction helps achieve low noise all the way up to ISO 12800, without sacrificing resolution.
For critical focus in macro and tripod shooting, the α500 also offers Manual Focus Check Live View. Temporary 7x and 14x zoom views enable you to focus on extremely fine detail while the 1x view shows 100% framing in the LCD.
Even if you're completely comfortable with the optical viewfinder, Sony's tiltable LCD empowers your photography with a different point of view. Helps you frame high and low-angle shots that would otherwise be hit or miss. The LCD tilts up or down 90 degrees to capture a child's first steps or shoot over a crowd. The 3.0"LCD4 features 230,000 pixels and Sony's Clear Photo LCD™ display technology.
Dynamic Range Optimizer improves results with backlit subjects and recovers details hidden in shadows. Normal DRO improves detail using standard gamma curves for fast shot-to-shot response time, while Advanced DRO adjusts dynamic range area-by-area for greater accuracy.
To help you refine and manage your images, the α500 is equipped with comprehensive computer software, including Image Data Converter SR, Image Data Lightbox SR and Picture Motion Browser (PMB).(Compatible computer required, not included)
Connect your camera to a compatible HDTV and play back your images in stunning high definition. The α500 includes an HDMI™ output (HDMI cable required, sold separately). In addition, the BRAVIA® Sync system works with compatible Sony® BRAVIA HDTVs to let you control camera playback using the television's remote1.
Control how the camera processes your images with six finishing styles: Standard, Vivid, Portrait, Landscape, Sunset and B&W. You can even fine-tune contrast, saturation, and sharpness to your personal taste.
Take up to 1000 shots on a single charge (optical viewfinder mode)1; up to 520 shots (Live View mode)1 with Sony® Stamina™ battery power. Sony's InfoLITHIUM® battery system enables you to see the percent of power remaining, so you can keep shooting in confidence.
Quickly review your photos using 4- or 9-frame index views, or as an automatic slide show with fade-in/fade-out effect.
© 2009 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, α, BIONZ, BRAVIA, Clear Photo LCD, Exmor, HDNA, InfoLITHIUM, Memory Stick, Memory Stick PRO Duo, Memory Stick PRO-HG Duo, Smile Shutter, Stamina, SteadyShot INSIDE are trademarks of Sony. HDMI is a trademark of HDMI Licensing LLC. All other trademarks are trademarks of their respective owners. Non-metric weights and measurements are approximate and may vary.
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