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Enjoy Full HD 1080p picture quality even in 3D 5, plus built–in Wi–Fi® makes it a cinch to access the best selection of online movies, TV episodes, videos, music and more from the biggest names in entertainment – so you can watch what you want, watch when you want1. Outfitted with Motionflow™ XR 480 technology, you'll experience incredible motion clarity during fast–action sports, movies and games. BRAVIA® HX729 Series LED HDTVs also feature exclusive X–Reality™ PRO technology which improves the picture detail in everything you watch, from low–resolution web videos to your favorite Blu–ray Disc™ movies. Each pixel is analyzed and perfected for optimal color, contrast and sharpness for Sony's best picture quality ever.
Energy GuideNot all smart devices are created equal. With built-in Wi-Fi, you can instantly access thousands of movies, TV shows, online videos, games and music. Use Internet Apps to access news, sports, weather updates, play games and check Facebook® and Twitter™. Experience 3D entertainment at the touch of a button. New apps are automatically delivered1.
Discover Sony Entertainment Network Discover Music Unlimited and Video UnlimitedWhether you're watching dazzling 1080p Blu–ray™ movies or streaming low–resolution internet video, you'll enjoy a remarkably vibrant, lifelike picture with significantly reduced noise. The X–Reality PRO Engine analyzes each scene then delivers sharpened images and amazing contrast detail.
More about X-Reality Pro Engine
More than a fully–loaded HDTV, the BRAVIA HX729 Series features a built–in 3D sync transmitter. Once you slide on the 3D active glasses (sold separately), the on–screen image is precisely synchronized and delivered with the Full HD image intact for an immersive entertainment viewing experience 5.
Discover Sony 3DYour fast–paced movies, sports and games will look crisp and clear thanks to Motionflow XR 480 technology. This advanced motion processing technology reduces blur caused by quick camera movements, enhances image sharpness, and creates an astounding fluid picture.
All screen images simulated.
You won't believe your eyes. Boasting a Dynamic Edge LED backlight with local dimming, BRAVIA HX729 Series HDTVs feature an exceptionally slim design while yielding images with vibrant colors, deep blacks, bright whites and amazing contrast.
Add a Sony microphone/camera (sold separately) to make video Skype–to–Skype calls and Skype–to–phone calls. Now you can use your TV to connect to friends and family all over the globe with internet voice and video calls 2.
Enjoy Full HD 1080p picture quality even in 3D, plus incredible motion clarity during fast-action sports, movies and games with the BRAVIA® HX729 Series LED HDTV. Built-in Wi-Fi® makes it easy to access the best selection of online movies, TV episodes, videos, music and more from the biggest names in entertainment—so you can watch what you want, when you want. Packed with features, this Full HD 1080p TV also features exclusive X-Reality™ PRO technology which improves the picture detail in everything you watch, from low-resolution web videos to your favorite Blu-ray Disc™ movies. Each pixel is analyzed and perfected for optimal color, contrast and sharpness.
This is picture quality so lifelike it's like looking through a window. Each scene in everything you watch—HD movies, sports, even YouTube™ clips and home movies—is presented with unprecedented detail, and astonishing color as Sony's exclusive X-Reality™ PRO picture engine draws on its database of real patterns, shapes and textures to display our most lifelike picture ever.
RS-232C and IR-in for custom control installations.
Welcome to the endless entertainment of the Sony Entertainment Network, where thousands of movies, TV shows, online videos, games and music are always at your fingertips. By connecting to the Internet you can access Full HD 18p entertainment, 3D content and made-for-TV apps like Netflix®, Pandora®, YouTube™, Facebook® and more.6
Now there's one less remote control on the coffee table. Just download the free Media Remote™ app and turn your iPhone®, Android™ phone or Sony Tablet™ S into a versatile remote control with a full QWERTY keyboard4. It makes changing channels and typing searches ultra fast and convenient.
What’s that song in the TV show, movie or commercial you’re watching? Press 'TrackID' on your remote and get the song name and artist instantly.7 You can also start the TrackID® service by shaking a smartphone that’s running the Media Remote™ app.4 Very convenient.
Searching for shows and music on your TV is so simple. Just press 'GUIDE' on your remote and see what's on and what's coming up with a handy image to go with it. You also get an episode synopsis, cast and crew details and suggestions to related shows, on-demand movies and Blu-ray Disc™ titles.7
It's all about perfecting a natural look. Dynamic Edge LED backlighting with local dimming delivers pitch-black night scenes and illuminates bright scenes that pop with vibrant color. Rather than illuminating the entire screen, contrast is boosted in just the right areas for a more realistic picture.
Maximize your entertainment while reducing cable clutter. Wirelessly stream beautiful, HD entertainment straight from the internet or your home network using built-in Wi-Fi® connectivity.6
It's like they're in the room with you. Skype® video calls bring your family and friends closer than ever as they appear as large as life on your big screen—for free.6 Just connect the easy-to-use Skype camera (sold separately) for a face-to-face look at the caller on the beauty of your Sony HDTV.
It's all about perfecting a natural look. Dynamic Edge LED backlighting with frame dimming delivers pitch-black night scenes and illuminates bright scenes that pop with vibrant color. Rather than illuminating the entire screen, contrast is boosted in just the right areas for a more realistic picture.
You will never lose your TV manual again. The iManual is available through the menu system on the TV – always there if you need it.
Golf balls roll clearly, with less blurring, as the camera follows them across the green. Footballs retain their detail and move smoothly as the camera pans quickly during a kickoff. Even quick motion seen in action movies appears amazingly realistic as Motionflow™ XR 48 takes motion clarity beyond refresh rates, which are only measured in Hz, to double the motion effect for lifelike clarity.
Brace yourself for pure 3D excitement that feels like you're standing on the 5-yard line. Through advanced Active 3D technology, immerse yourself in Full HD 1080p clarity and phenomenal 3D picture quality. Just slide on the comfortable 3D active glasses and enter a whole new dimension.1
Don't all of your personal photos and videos deserve the big screen? Experience your content on a grand scale simply by connecting your compatible smartphone, computer or Sony Tablet™ S via your existing Wi-Fi® network. Then you can easily "throw" your videos, photos and music files to your HDTV.3
We all forget to turn the TV off sometimes. A built-in motion sensor turns the picture off if no movement is detected, leaving only sound. Still no movement? It turns the TV completely off, saving energy when you're not around. Very smart.
Enjoy lower energy bills with reduced power consumption of up to 30%* while maintaining beautiful image quality. The TV automatically reduces power consumption while boosting color and detail on the screen and conserving energy used by the backlight.6
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© 2012 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.
Sony, BRAVIA, X-Reality, Motionflow, OptiContrast, Media Remote, Sony Tablet and the Sony make.believe logo are trademarks of Sony. PlayStation is a trademark of Sony Computer Entertainment Inc. TrackID is a trademark of Sony Ericsson Mobile Communications AB. Blu-ray Disc is a trademark. Android is a trademark of Google Inc. iPhone is a trademark of Apple Inc., registered in the U.S. and other countries. All other trademarks are trademarks of their respective owners. Features and specifications are subject to change without notice.
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