SXRD is a display technology developed by the legendary television engineers at Sony to meet and exceed the demands of a High Definition image at its full 1080 line resolution. It is a 1920 x 1080p panel characterized by several key benefits -- full HD resolution, smooth film-like image with minimal screen door effects, high response times (2.5ms rise and fall), high contrast ratios and accurate color rendition.
An exclusive Sony-designed fan efficiently removes heat at a barely noticeable noise spec of 22dB. Obtrusive fan noise is virtually eliminated to allow for flexibility in room placement.
The latest evolution of Sony’s own Advanced Iris function uses algorithms designed to analyze the histogram of each picture along with nonlinear amplification to dynamically adjust the iris for its optimum opening. The result is a stunningly high contrast ratio of up to 15,000:1. Images in bright scenes are crisp and clear and black levels in dark scenes are deep and detailed. A manual adjustment option is also available to fix the iris opening for specific image conditions.
Real Color Processing allows the user to target specific colors on the picture and fine adjust their color and hue without changing the overall picture's color and hue. For instance, the color of a strawberry can be fine adjusted without impacting the skin tones. Or the blue in a sky can be adjusted without affecting the color of water. And green grass can be adjusted without influencing the other colors in the picture.
The VPL-VW40 BRAVIA® Home Cinema Projector uses Sony's BRAVIA Engine™ full digital video processor for crisp and clear images. Several special picture enhancement technologies are integrated into the processor to create better gradations with more detail, enhance contrast, and dynamically improve color performance. - Digital Noise Reduction Circuits: Reduces block noise and mosquito noise by using pixel-level filtering to reproduce a clean and clear picture. And Motion Vector Noise Reduction reduces just the noise in the video signal for video further reducing unwanted noise and blur artifacts. - Digital Contrast Enhancer circuit: Improves contrast by enhancing all areas from dark to bright in parallel with texture control providing a three dimensional picture. - Color Reality signal processing enables the expression of all the colors of life in vivid detail for dark and bright scenes. Details in dark areas of the picture are there, just like they are supposed to be.
A specially developed crisp focus lens was developed to take full advantage of the full 1920 x 1080 HD resolution that the SXRD panel device offers. It offers superior resolution and focus.
©2006 Sony Electronics Inc.
Sony and SXRD are trademarks of Sony. This TV incorporates High-Definition Multimedia Interface™ (HDMI™) technology. HDMI, the HMDI logo and High-Definition Multimedia Interface are trademarks or registered trademarks of HDMI Licensing LLC. All other trademarks are the property of their respective owners.
Features and specifications are subject to change without notice. Non-metric weights and measures are approximate.
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Lamp in this product contains mercury. Disposal of these materials may be regulated due to environmental considerations. For disposal or recycling information, please contact your local authorities or the Electronic Industries Alliance (www.eiae.org)
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