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Experience entertainment and innovation like never before.

The new-concept Sony Store at Century City introduces a brand new customer experience from Sony, including a world-class design that truly embodies the best Sony has to offer – from our electronics products to our music, movies and games.

When you walk into the new Sony Store, designed by architecture firm Klein Dytham, you will be able to experience all things Sony, and can interact with knowledgeable and engaging Sony experts who are passionate about the company and eager to share their insights and expertise.

Check it out

We've got the goods.

The official home of VAIO.

Only Sony Stores lets you custom-configure a VAIO notebook to your heart's content. Choose the color, texture and the performance options you crave. You can even personalize it with a laser-engraved message.

We have what's right for you.

Because we stock almost every product Sony makes, it's easy for us to help you find the one that's best for you. You can even sign up to hear about special launch events held at our stores where you can get a sneak peak.

We make owning easier.

Expert tech support.

A helping hand is never far away. When you buy a VAIO® computer, you're backed by our award-winning Premium PC support service.

Extended Service Plans & installation.

Reliable, Sony-approved service plans and no-hassle installation for your peace of mind.

Premium Services

Experts at your service.

Backstage Pass.

A 1-year membership gives you access to multiple premium services and a team of certified technicians who can support your VAIO needs.

Keep your VAIO safe.

Designed exclusively for VAIO PCs, the Protection Suite software features internet security, backup and data migration all in one.

Events & Happenings

  • Financing Special financing is available for qualified purchases, see store associate for details.
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