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  • Sale
    84.6” (diag) X950B Flagship 4K Ultra HD TV
    Item: XBR-85X950B
    4.4

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®5, X-tended Dynamic Range PRO with 3x brightness range3, TRILUMINOS™ display, HDMI support for next gen 4K players and services4

    In Stock
    $ 19,999.99
    $ 24,999.99

    Special Offers

    • Get a free FMPX10 (4K Ultra HD Media Player) with purchase.
  • Sale
    65” Class (diag) X950B Flagship 4K Ultra HD TV
    Item: XBR-65X950B
    4.7222

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®5, X-tended Dynamic Range PRO with 3x brightness range3, TRILUMINOS™ display, HDMI support for next gen 4K players and services4

    In Stock
    $ 5,999.99
    $ 7,999.99

    Special Offers

    • Get a free FMPX10 (4K Ultra HD Media Player) with purchase.
  • Sale
    64.5” (diag) X900B 4K Ultra HD TV
    Item: XBR-65X900B
    4.3714

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, iconic design with front speakers, wireless HD streaming with built-in Wi-Fi®5, TRILUMINOS™ display, Dynamic Edge LED with X-tended Dynamic Range3, HDMI support for next gen 4K players and services4

    In Stock
    $ 3,799.99
    $ 4,999.99

    Special Offers

    • Sale
      69.5” (diag) X850B 4K Ultra HD TV
      Item: XBR-70X850B
      4.3214

      Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

      Out of Stock
      $ 2,999.99
      $ 5,499.99

      Special Offers

      • Sale
        64.5” (diag) X850B 4K Ultra HD TV
        Item: XBR-65X850B
        4.5893

        Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

        Out of Stock
        $ 2,299.99
        $ 3,999.99

        Special Offers

        • Sale
          54.6” (diag) X850B 4K Ultra HD TV
          Item: XBR-55X850B
          4.5213

          Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

          Out of Stock
          $ 1,499.99
          $ 2,999.99

          Special Offers

          • Sale
            New!
            65” class (64.5” diag) 4K Ultra HD TV
            Item: XBR-65X800B
            4.7143

            Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled to 4K Ultra HD2, or stream 4K movies and TV shows from Netflix or Amazon Instant Video.

            In Stock
            $ 1,999.99
            $ 3,499.99

            Special Offers

            • Sale
              50” (diag) W800B Premium LED HDTV
              Item: KDL-50W800B
              4.4045

              Model Features: X-Reality™ PRO, Motionflow™ XR 480, Clear Audio+ technology, wireless HD entertainment streaming with built-in Wi-Fi®1, customizable shortcuts for quick access to online videos2, plus follow tweets, Skype with friends and watch TV all at once1

              In Stock
              $ 699.99
              $ 1,199.99

              Special Offers

              • Sale
                47.6” (diag) W600B Series LED HDTV
                Item: KDL-48W600B
                4.25

                Model Features: X-Reality™ PRO, Motionflow™ XR 240, Clear Audio+ technology, wireless HD entertainment streaming with built-in Wi-Fi®1, customizable shortcuts for quick access to online videos2

                In Stock
                $ 599.99
                $ 649.99

                Special Offers

                • Sale
                  40” (diag) W600B Series LED HDTV
                  Item: KDL-40W600B
                  4.4258

                  Model Features: X-Reality™ PRO, Motionflow™ XR 240, Clear Audio+ technology, wireless HD entertainment streaming with built-in Wi-Fi®1, customizable shortcuts for quick access to online videos2

                  In Stock
                  $ 479.99
                  $ 499.99

                  Special Offers

                  • Sale
                    New!
                    75” class (74.5” diag) LED HDTV with Android TV™
                    Item: KDL-75W850C

                    Introducing a picture so lifelike, it's like looking through a window. Images appear with natural color transitions and each scene in everything you watch shows crisp, clear detail. HD movies, sports, even YouTube® clips and home movies burst off the screen with astonishing detail and color. Sony's X-Reality™ PRO picture engine draws on its extensive reality database to display more color, clarity and detail in every image.

                    Out of Stock
                    $ 2,299.99
                    $ 3,499.99

                    Special Offers

                    • Sale
                      New!
                      55” class (54.6” diag) 4K Ultra HD TV
                      Item: XBR-55X850C
                      3.6486

                      Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled for 4K Ultra HD viewing2 and features Sony’s widest color spectrum ever created. Powered by TRILUMINOS™ display technology, true-to-life colors pop with stunning vibrancy.

                      In Stock
                      $ 1,599.99
                      $ 2,599.99

                      Special Offers

                      • New!
                        75” class (74.5” diag) 4K Ultra HDTV
                        Item: XBR-75X940C
                        4.2

                        Revel in gorgeous 4K resolution1, our best-ever contrast and powerful front-facing speakers. All of your HD movies and shows are upscaled to super-clear 4K2. Even 4K streaming is enhanced5. Add in Sony Android TV with apps, voice search and Google Cast4 and it’s our best looking, best sounding and smartest TV ever.

                        In Stock
                        $ 7,999.99

                        Special Offers

                        • Sale
                          65” class (64.5” diag) 4K Ultra HD TV
                          Item: XBR-65X850C
                          4.25

                          Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled for 4K Ultra HD viewing2 and features Sony’s widest color spectrum ever created. Powered by TRILUMINOS™ display technology, true-to-life colors pop with stunning vibrancy.

                          In Stock
                          $ 2,499.99
                          $ 3,999.99

                          Special Offers

                          • Sale
                            New!
                            43” class (42.5” diag) 4K Ultra HD TV
                            Item: XBR-43X830C
                            3.9091

                            Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled for 4K Ultra HD viewing2 and features Sony’s widest color spectrum ever created. Powered by TRILUMINOS™ display technology, true-to-life colors pop with stunning vibrancy. There’s even a One-Flick remote boasting a shortcut menu to your favorite videos on YouTube™ and more3.

                            Out of Stock
                            $ 799.99
                            $ 1,599.99

                            Special Offers

                            • Sale
                              75” class (74.5” diag) 4K Ultra HDTV
                              Item: XBR-75X850C
                              4.6667

                              Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled for 4K Ultra HD viewing2 and features Sony’s widest color spectrum ever created. Powered by TRILUMINOS™ display technology, true-to-life colors pop with stunning vibrancy.

                              In Stock
                              $ 4,299.99
                              $ 5,999.99

                              Special Offers

                              • Sale
                                New!
                                65” class (64.5” diag) 4K Ultra HD TV
                                Item: XBR-65X930C
                                4.75

                                Revel in gorgeous 4K resolution1, a dramatic combination of color and contrast, and powerful front-facing speakers. All of your HD movies and shows are upscaled to super-clear 4K2. Even 4K streaming is enhanced5. Add in Sony Android TV with apps, voice search and Google Cast4 for an ultimate smart TV experience.

                                In Stock
                                $ 3,999.99
                                $ 5,499.99

                                Special Offers

                                • Sale
                                  New!
                                  49” class (48.5” diag) 4K Ultra HD TV
                                  Item: XBR-49X830C
                                  3.7368

                                  Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled for 4K Ultra HD viewing2 and features Sony’s widest color spectrum ever created. Powered by TRILUMINOS™ display technology, true-to-life colors pop with stunning vibrancy. There’s even a One-Flick remote boasting a shortcut menu to your favorite videos on YouTube™ and more3.

                                  In Stock
                                  $ 999.99
                                  $ 1,999.99

                                  Special Offers

                                  • Sale
                                    55” class (54.6” diag) 4K Ultra HD TV
                                    Item: XBR-55X800B
                                    4.7273

                                    Join the 4K revolution with four times more clarity than HD1. Everything you watch—sports, TV shows, movies—is upscaled to 4K Ultra HD2, or stream 4K movies and TV shows from Netflix or Amazon Instant Video.

                                    In Stock
                                    $ 1,199.99
                                    $ 2,499.99

                                    Special Offers

                                    • Sale
                                      New!
                                      55” class (54.6” diag) LED HDTV with Android TV™
                                      Item: KDL-55W800C
                                      5.0

                                      Introducing a picture so lifelike, it's like looking through a window. Images appear with natural color transitions and each scene in everything you watch shows crisp, clear detail. HD movies, sports, even YouTube® clips and home movies burst off the screen with astonishing detail and color. Sony's X-Reality™ PRO picture engine draws on its extensive reality database to display more color, clarity and detail in every image.

                                      In Stock
                                      $ 999.99
                                      $ 1,299.99

                                      Special Offers

                                      • New!
                                        55” class (54.6” diag) 4K Ultra HD TV
                                        Item: XBR-55X900C
                                        2.75

                                        Behold the beauty of 4K clarity and brilliant color in our thinnest TV ever. The revolutionary Infinity Screen is virtually frameless and mounts flush to your wall. For ultimate entertainment, you’ll enjoy stunning 4K streaming and upscaling2, 3, plus Google Cast is built-in for seamless smartphone or tablet integration4.

                                        In Stock
                                        $ 2,499.99

                                        Special Offers

                                        • Sale
                                          78.6” (diag) X900B Premium 4K Ultra HD TV
                                          Item: XBR-79X900B
                                          3.6923

                                          Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1,2, iconic design with front speakers, wireless HD streaming with built-in Wi-Fi®5, TRILUMINOS™ display, Dynamic Edge LED with X-tended Dynamic Range3, HDMI support for next gen 4K players and services4

                                          In Stock
                                          $ 5,499.99
                                          $ 8,999.99

                                          Special Offers

                                          • Get a free FMPX10 (4K Ultra HD Media Player) with purchase.
                                        • Sale
                                          New!
                                          48" class (47.6" diag.) Smart LED HDTV
                                          Item: KDL-48R510C
                                          4.1

                                          Enjoy incredible picture quality and top notch entertainment. This elegantly slim LED TV boasts Full HD 1080p for incredible detail and Edge LED backlighting for boosted contrast. Built-in Wi-Fi® lets you stream HD videos from popular services like Netflix®, YouTube®, and more.

                                          In Stock
                                          $ 499.99
                                          $ 559.99

                                          Special Offers

                                          • Sale
                                            New!
                                            40" diag. Smart LED HDTV
                                            Item: KDL-40R510C
                                            3.5

                                            Enjoy incredible picture quality and top notch entertainment. This elegantly slim LED TV boasts Full HD 1080p for incredible detail and Edge LED backlighting for boosted contrast. Built-in Wi-Fi® lets you stream HD videos from popular services like Netflix®, YouTube®, and more.

                                            In Stock
                                            $ 449.99
                                            $ 499.99

                                            Special Offers

                                            • Sale
                                              New!
                                              50” diag. Android LED HDTV
                                              Item: KDL-50W800C
                                              3.6842

                                              Introducing a picture so lifelike, it's like looking through a window. Images appear with natural color transitions and each scene in everything you watch shows crisp, clear detail. HD movies, sports, even YouTube® clips and home movies burst off the screen with astonishing detail and color. Sony's X-Reality™ PRO picture engine draws on its extensive reality database to display more color, clarity and detail in every image.

                                              In Stock
                                              $ 799.99
                                              $ 1,099.99

                                              Special Offers

                                              • Sale
                                                New!
                                                65” class (64.5” diag) LED HDTV with Android TV™
                                                Item: KDL-65W850C
                                                3.7143

                                                Introducing a picture so lifelike, it's like looking through a window. Images appear with natural color transitions and each scene in everything you watch shows crisp, clear detail. HD movies, sports, even YouTube® clips and home movies burst off the screen with astonishing detail and color. Sony's X-Reality™ PRO picture engine draws on its extensive reality database to display more color, clarity and detail in every image.

                                                In Stock
                                                $ 1,499.99
                                                $ 1,899.99

                                                Special Offers

                                                • Sale
                                                  New!
                                                  65” class (64.5” diag) 4K Ultra HD TV
                                                  Item: XBR-65X900C

                                                  Behold the beauty of 4K clarity and brilliant color in our thinnest TV ever. The revolutionary Infinity Screen is virtually frameless and mounts flush to your wall. For ultimate entertainment, you’ll enjoy stunning 4K streaming and upscaling2, 3, plus Google Cast is built-in for seamless smartphone or tablet integration4.

                                                  In Stock
                                                  $ 3,499.99
                                                  $ 3,999.99

                                                  Special Offers