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52" BRAVIA XBR7 Series LCD HD Television

Model number: KDL-52XBR7
Rated 4.6 out of 5 stars
Model features: Full HD 1080p resolution, Motionflow™ 240Hz refresh rate, BRAVIA Engine™ 2, 10-bit panel and processing, 80,000:1 dynamic contrast ratio, 7 HD inputs
(Screen size measured diagonally.)

ADDITIONAL IMAGES:

Feel like you're part of the action with the KDL-52XBR7 BRAVIA® XBR® LCD flat panel HDTV. In addition to Full HD 1080p resolution, this HDTV features Motionflow™ 240Hz technology, which quadruples the frame rate of standard HDTVs and provides unprecedented motion detail for a superior viewing experience. It's also outfitted with a powerful BRAVIA Engine™ 2 fully digital video processor that renders stunning images from any resolution. You can even expand your HDTV's capabilities with optional BRAVIA Link modules (sold separately). This HDTV has an Advanced Contrast Enhancer (ACE) dynamic backlight control that produces deep blacks in darker scenes without sacrificing shadow detail. And with the gorgeous piano gloss black finish, it will be the sharpest wall in your home.

16:9 Full HD 1080p Resolution Panel (1920x1080)

16:9 Full HD 1080p resolution panel (1920x1080) accepts any HDTV signal and renders it with optimum resolution, so you can take full advantage of Blu-ray Disc™ players and PlayStation®3 entertainment systems that can deliver 1080p content.

BRAVIA Engine™ 2

BRAVIA Engine™ 2 fully digital video processor uses a collection of unique Sony® algorithms to significantly reduce noise, enhance overall image detail, and optimize contrast so every scene produces sharp, vibrant, life-like images.

Live Color Creation™ technology

Live Color Creation™ technology works in combination with a special WCG-CCFL backlight to refine colors and deliver a more realistic picture.

24p True Cinema™ capable

24p True Cinema™ mode provides a direct connection to 24p video sources, avoiding conversions and allowing users to enjoy films at their intended 24 fps (frames per second) cinematic picture quality when using a 24p-capable output device, such as a Blu-ray Disc™ player or PlayStation®3 entertainment system.

DLNA® protocol compliant digital photo viewer3

DLNA® (Digital Living Network Alliance) compliance allows BRAVIA® XBR® 7-Series HDTVs to access digital photos from DLNA-enabled PCs and other devices, so you can enjoy your memories with friends and family in the comfort of your living room instead of crowding around the PC.

TV Guide® Interactive Program Guide

Sony® has integrated the TV Guide® Interactive Program Guide into the exclusive Xross Media Bar™ (XMB™) user interface to deliver regularly updated program listings -- with no subscription fees or phone connection required.

PC Input1 (x1)

A PC input connector (HD-15 pin) allows you to connect your PC (up to 1920x1080p resolution) and use the BRAVIA® XBR® 7-Series HDTV as a computer monitor.

Optional speaker grilles in designer colors

Enjoy the timeless design of the BRAVIA® XBR® 7-Series large screen HDTV as is, or customize it to your tastes with optional speaker grilles available in five designer colors (sold separately).

BRAVIA® Link capable

Expand the functionality of this Sony® HDTV. BRAVIA® Link modules attach to the back of this TV to bring you even more entertainment and connectivity. Choose from: BRAVIA Internet Video Link, BRAVIA DVD Link, BRAVIA Wireless Link and BRAVIA Input Link (all sold separately).

10-bit processor/10-bit panel

The BRAVIA® XBR® 7-Series HDTV combines a 10-bit processor and 10-bit panel to create and display billions of colors. Using both a 10-bit processor and 10-bit panel allows for 64 times the level of color expression in 8-bit panels, resulting in smoother color transitions and helping to avoid giving the picture a “paint-by-numbers” look.

Dynamic Video Noise Reduction adaptive technology

Dynamic Video Noise Reduction adaptive technology analyzes the motion, sharpness, and brightness of each scene in real time to identify various types of noise and reduce unwanted artifacts without compromising the video signal.

BRAVIA® Sync capable6

BRAVIA® Sync capability combines the one-touch access and control functionality of BRAVIA® Theatre Sync™ with the ability to control CEC-enabled Sony® Handycam® camcorders using the TV’s remote and an on-screen display.

Xross Media Bar™ (XMB™) user interface

The Sony® exclusive Xross Media Bar™ (XMB™) is a 2007 Emmy award-winning user interface that offers you a simple and intuitive way to navigate your television’s menus, controls, and user settings.

HDMI™ (x4) and HD Component YPbPR x2 conections

BRAVIA® XBR® 7-Series LCD HDTVs offer four HDMI™ inputs (up to 1080/60p capable) that transmit uncompressed digital video and multi-channel audio over one cable, as well as two HD component connections (1080/60p capable), giving you the flexibility you need to connect the latest video sources.

Piano gloss black finish

The piano gloss black finish and floating glass accent lend BRAVIA® XBR® 7-Series large screen HDTVs a distinctive designer feel.

Motionflow™ 240Hz further enhances motion performance

The Sony® BRAVIA® KDL-52XBR7 gives you unprecedented motion detail in HD programming, movies, sports, and video games thanks to innovative Motionflow™ 240Hz technology. Motionflow™ 240Hz technology quadruples the frame rate of standard HDTVs and inserts three newly created frames in between standard frames, resulting in a crisp fluid motion that makes for a natural and realistic viewing experience.

Advanced Contrast Enhancer circuit (ACE)

Advanced Contrast Enhancer circuit (ACE) uses real-time image processing to dynamically improve contrast, resulting in deep blacks in darker scenes, as well as fine details in shadows and other dark areas of the picture for a difference you can truly see.

x.v. Color™ technology

x.v.Color™ technology takes HDTV color expression to new levels. When connected to x.v.Color capable video sources, such as select Sony® camcorders, BRAVIA® XBR® 7-Series HDTVs can display nearly twice as many (1.8x) viewable colors as the existing RGB color standard, resulting in more natural, life-like images.

DIGITAL MEDIA PORT

The DIGITAL MEDIA PORT connection allows the use of an optional DIGITAL MEDIA PORT cradle to connect digital devices directly to your BRAVIA® HDTV so you can enjoy photos, videos, or music stored on your Sony® Walkman™ player, and other digital devices such as select iPod® players, PCs, and mobile phones.

PhotoTV HD4

Bring your photos to life and enjoy highly detailed, Full HD 1920x1080p images with the PhotoTV HD mode. PhotoTV HD fine-tunes settings on your BRAVIA® XBR® 7-Series HDTV, such as sharpness, gradation, and color to display images that more closely match the look of printed photographs.

Favorites & Photo Slideshow w/ rich 3D graphics

Favorites and Photo Slideshow functions feature rich 3D graphics that make it easy and fun to quickly access video content and digital photos to share with family and friends -- just use the colorful thumbnail images to access your favorite content. You can also select any of the useful and fun Photo Slideshow effects.

VESA® compatible hole spacing

VESA® compatible hole spacing uses an industry-standard mounting hole pattern that can be used with VESA-compliant mounting brackets, taking the guesswork out of selecting the proper hardware for hanging your TV on the wall.

Product Specifications

Broadcast Features

  • TV Guide On-Screen : Yes

Display

  • Native Resolution : 1920 x 1080
  • Dynamic Contrast Ratio : 80,000:1
  • Aspect Ratio : 16:9
  • Color Range (u'v') : 102??NTSC)
  • Color Range (xy) : 91??NTSC)
  • Display Resolution : 1920 x 1080p (Full HD)
  • Dynamic Contrast Ratio (Internal) : 80,000:1
  • On-Screen Contrast Ratio : 3,000:1
  • Panel Bit : 10-bit
  • Screen Size (measured diagonally) : 52"
  • Viewing Angle (Right/Left) : 178° (89/89)
  • Viewing Angle (Up/Down) : 178° (89/89)

General

  • Television Type : 16:9 Flat Panel LCD HDTV

Network Features

  • DLNA Content : Yes

Sensing Features

  • LightSensor™ Technology : Yes

Video

  • Contrast Ratio : 3,000:1
  • Video Signal : 480/60i, 480/60p, 720/60p, 1080/60i, 1080/24p (HDMI™ only), 1080/60p (HDMI™ / Component)

Audio

  • Audio Power Output : 20W (10W x 2) + 15W Subwoofer
  • Speakers (Total) : 4

Convenience Features

  • BRAVIA® Sync™ : Yes
  • BRAVIA® Sync™ Menu Button : Yes
  • Channel Block (with password) : Yes
  • Channel Fix : Yes
  • Channel Jump : Yes
  • Channel Labels : Yes
  • Channel Surf : Yes
  • Edit Channel Labels : Yes
  • Favorites (Simple UI) : Yes
  • Freeze : Yes
  • ID-1 Detection : Yes
  • Info Banner : Yes
  • Initial Setup : Yes
  • Input Skip : Yes (Auto)
  • Label Inputs : Yes
  • Multiple Language Display : English, Spanish, French
  • On-Screen Clock : Yes
  • On-Screen Display for External Input : Yes
  • On/Off Timer : Yes
  • PAP (Fixed or Variable) : Fixed
  • PAP (Picture & Picture) : Yes
  • PIP (Picture in Picture) : Yes
  • Parental Control : Yes
  • Program Guide Access : Yes
  • Show/Hide Channels : Yes
  • Sleep Timer : Yes
  • Swap Sound : Yes
  • Theatre Mode (Theatre Button) : Yes
  • USB Play : Music Player (mp3), Photo Viewer (jpeg)

Display Features

  • Backlight Type : WCG-CCFL
  • Display Device : LCD
  • Panel Type : LCD

General Features

  • Auto CC on Mute : Yes
  • BRAVIA® Link Module support : Yes
  • Closed Caption Button : Yes
  • Closed Captions (CC) : Yes
  • Fanless Design : Yes
  • Finish (Surface Color) : Piano Black
  • Supports Rear Mounting of DMeX™ Module : Yes
  • XMB : Enhanced GUI + XMB

Power

  • Power Consumption (in Operation) max. : 320W
  • Power Consumption (in Standby) : 0.3W
  • Power Requirements (voltage) : AC 120V

Service and Warranty Information

  • Limited Warranty Term : 18 Months Parts / 18 Months Labor

Video Features

  • 24p True Cinema™ Technology : Yes
  • 3D Comb Filter : Yes
  • 4:3 Default : Yes
  • Advanced Contrast Enhancer (ACE) : Yes
  • Auto Wide : Yes
  • CineMotion® Reverse 3:2 Pulldown Technology : Yes
  • Deep Color : Yes
  • Display Technology : LCD (178° wide viewing angle LCD display panels)
  • Game Mode : Yes
  • Image Blur Reduction : Yes
  • Live Color Creation™ Technology : Yes
  • MPEG Noise Reduction : Yes
  • Motionflow™ Technology : 240Hz
  • PhotoTV HD : Yes
  • Picture Mode : Vivid, Standard, Cinema, Custom; Photo-Vivid, Photo-Standard, Photo-Original, Photo-Custom
  • Video Processing : Bravia Engine 2™ Technology
  • Wide Mode : Wide Zoom, Normal, Full, Zoom, H Stretch (HD)
  • x.v.Color™ Technology : Yes

Audio Features

  • 5.1 Channel Audio Out : Yes
  • Alternate Audio (Digital) : yes
  • Audio Out : Yes
  • Auto Mute (on no signal) : Yes
  • Auto SAP : 20FM/10AM
  • Dolby® : Dolby® Digital
  • S-Master : Yes
  • Simulated Surround : Yes
  • Sony Original Surround : S-Force®
  • Sound Booster : Yes
  • Sound Mode : Dynamic, Standard, Clear Voice
  • SteadySound® Automatic Volume Control : Yes
  • Stereo System : MTS
  • Voice Zoom : Yes

Design Features

  • Illuminated Sony Logo : Yes

Energy Saving & Efficiency

  • Energy Star® compliant : Yes
  • PC Power Management : Yes
  • Power Saving Modes : Yes

Inputs and Outputs

  • AC Power Input : 1 (Rear)
  • Analog Audio Input(s) (Total) : 7 (1 Side/6Rear)
  • Analog Audio Input(s) for HDMI™ : Yes
  • Audio Out : 1 (Rear)
  • Component Video (Y/Pb/Pr) Input(s) : 2 (Rear)
  • Composite Video Input(s) : 3 (1 Side/2 Rear)
  • Digital Audio Output(s) : 1 (Rear) Optical Digital Output
  • Digital Media Port : 1 (Rear)
  • Ethernet Connection(s) : 1 (Rear)
  • HDMI™ Connection(s) (Total) : 4 (1 Side/3 Rear)
  • HDMI™ PC Input : Yes
  • PC In (D-Sub) + Audio In (Stereo Mini) : 1 (Rear)
  • PC Video Input(s) : Yes
  • RF Connection Input(s) : 1 (Rear)
  • S-Video Detection : Yes
  • S-Video Input(s) : 1 (Rear)
  • USB 2.0 : 1 (Side)

Regulation and Standards Compliance

  • VESA® Hole Pitch : 300 x 300, M6 Screw Type, 16mm Screw Length
  • VESA® Hole Spacing Compatible : Yes

TV System

  • Number of Tuners (Analog) : 1
  • Number of Tuners (Digital) : 1
  • TV System (Analog) : NTSC
  • TV System (Digital) : ATSC
  • Tuner (Cable) : QAM
  • Tuner (Terrestrial) : NTSC, ATSC

Weights and Measurements

  • Dimensions (Approx.) : 49 1/2 x 34 1/2 x 13 5/8 in (1256.9 x 874 x 346mm) with pedestal; 49 1/2 x 32 3/4 x 4 7/8 in (1256.9 x 830.5 x 121.8mm) without pedestal
  • Weight (Approx.) : 94 lbs. (42.5kg) with pedestal; 79 lbs. (35.5kg) without pedestal

In the Box

  • AC Power Cord (separate)
  • Warranty Card
  • RM-YD024 Remote Control
  • Operating Instructions
  • Cable Clamper
  • Batteries (2 x AA)
  • Quick Setup Guide
  • Pedestal (attached)

Product Profile

Support

Product Warranty

  • Wall Mounting Bracket

    Wall Mounting Bracket

    $299.99

VIEW FOOTNOTES


1. Limited to resolutions supported by both the PC and the Sony TV. See Sony TV users manual and PC documentation for the supported resolutions. 2. Requires x.v.Color™ capable video source, such as select Sony camcorders. 3. Media streaming requires a PC with Microsoft Windows XP, SP2 or later or DLNA protocol-compliant media server. Home network required and sold separately. 4. Special TV settings are required. Further details are available in the BRAVIA® TV instruction manual. 5. Broadband internet connection speed of at least 2.5 Mbps recommended; 10 Mbps required for HD content. Video quality and picture size varies and is dependent on broadband speed and delivery by content provider. Content subject to change. 6. BRAVIA Sync works with select Sony HDTVs and home theater products

© 2008 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, HDNA, BRAVIA, BRAVIA Engine, Motionflow, DMEx, 24P True Cinema, x.v.Color, Live Color Creation and their respective logos are trademarks of Sony. Xross Media Bar and XMB are trademarks of Sony and Sony Computer Entertainment Inc. Blu-ray Disc is a trademark. PLAYSTATION is a trademark of Sony Computer Entertainment Inc. HDMI, the HDMI logo and High-Definition Multimedia Interface are trademarks of HDMI Licensing LLC. All other trademarks are trademarks of their respective owners. Features and specifications are subject to change without notice. Non-metric weights and measures are approximate.

Lamp in this product contains mercury. Disposal of these materials may be regulated due to environmental considerations. For disposal or recycling information, please contact your local authorities or the Electronic Industries Alliance (www.eiae.org).

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