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  • 84.6” (diag) X950B Flagship 4K Ultra HD TV
    Item: XBR-85X950B
    4.25

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®5, X-tended Dynamic Range PRO with 3x brightness range3, TRILUMINOS™ display, HDMI support for next gen 4K players and services4

    In Stock
    $ 24,999.99

    Special Offers

    • Free VIP consultation and on-stand or on-wall
      installation with purchase. Wall bracket sold separately.
      Please expect a phone call prior to shipment.
      Need help? Call 1-877-295-7669.
    • Get a PS4 (PS43000366) with purchase ($399.99 value).
  • Sale
    65” Class (diag) X950B Flagship 4K Ultra HD TV
    Item: XBR-65X950B
    4.5

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®5, X-tended Dynamic Range PRO with 3x brightness range3, TRILUMINOS™ display, HDMI support for next gen 4K players and services4

    In Stock
    $ 6,999.99
    $ 7,999.99

    Special Offers

    • Sony Rewards members can earn 10,000 bonus points on this purchase (a $100 value). Discover Sony Rewards>
    • Free shipping on all orders.
  • Sale
    78.6” (diag) X900B Premium 4K Ultra HD TV
    Item: XBR-79X900B
    3.1111

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1,2, iconic design with front speakers, wireless HD streaming with built-in Wi-Fi®5, TRILUMINOS™ display, Dynamic Edge LED with X-tended Dynamic Range3, HDMI support for next gen 4K players and services4

    In Stock
    $ 7,499.99
    $ 8,999.99

    Special Offers

    • Free wireless subwoofer (SWFBR100/B) with purchase. $299.99 value.
    • Sony Rewards members can earn 10,000 bonus points on this purchase (a $100 value). Discover Sony Rewards>
  • Sale
    64.5” (diag) X900B 4K Ultra HD TV
    Item: XBR-65X900B
    4.6471

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, iconic design with front speakers, wireless HD streaming with built-in Wi-Fi®5, TRILUMINOS™ display, Dynamic Edge LED with X-tended Dynamic Range3, HDMI support for next gen 4K players and services4

    In Stock
    $ 3,799.99
    $ 4,999.99

    Special Offers

    • Free wireless subwoofer (SWFBR100/B) with purchase. $299.99 value.
    • Get a free Action Cam (HDRAS20/B) with purchase ($179.99 value).
  • Sale
    54.6” (diag) X900B Premium 4K Ultra TV
    Item: XBR-55X900B
    4.2857

    Model Features: 4K Ultra HD1, Motionflow™ XR 960, media up-scaled to 4K quality1, 2, iconic design with front speakers, wireless HD streaming with built-in Wi-Fi®5, TRILUMINOS™ display, Dynamic Edge LED with XDR3, HDMI support for next gen 4K players and services4

    In Stock
    $ 2,799.99
    $ 3,999.99

    Special Offers

    • Free wireless subwoofer (SWFBR100/B) with purchase. $299.99 value.
    • Get a free 3D Streaming Blu-ray Disc™ player (BDP-S5200) with purchase ($89.99 value).
  • Sale
    69.5” (diag) X850B 4K Ultra HD TV
    Item: XBR-70X850B
    4.5714

    Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

    Backordered
    $ 3,499.99
    $ 5,499.99

    Special Offers

    • Sony Rewards members can earn 10,000 bonus points on this purchase (a $100 value). Discover Sony Rewards>
    • Free shipping on all orders.
  • Sale
    64.5” (diag) X850B 4K Ultra HD TV
    Item: XBR-65X850B
    4.4348

    Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

    In Stock
    $ 2,599.99
    $ 3,999.99

    Special Offers

    • Get a free 3D Streaming Blu-ray Disc™ player (BDP-S5200) with purchase ($89.99 value).
    • Sony Rewards members can earn 10,000 bonus points on this purchase (a $100 value). Discover Sony Rewards>
  • Sale
    54.6” (diag) X850B 4K Ultra HD TV
    Item: XBR-55X850B
    4.493

    Model Features: 4K Ultra HD1, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®4, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

    In Stock
    $ 1,599.99
    $ 2,999.99

    Special Offers

    • Sony Rewards members can earn 5,000 bonus points on this purchase (a $50 value). Discover Sony Rewards>
    • Free shipping on all orders.
  • Sale
    48.5” (diag) X850B 4K Ultra HD TV
    Item: XBR-49X850B
    4.3333

    Model Features: 4K Ultra HD, Motionflow™ XR 240, media up-scaled to 4K quality1, 2, wireless HD streaming with built-in Wi-Fi®1, TRILUMINOS™ display, Dynamic Edge LED backlight, HDMI support for next gen 4K players and services3

    In Stock
    $ 1,499.99
    $ 1,999.99

    Special Offers

    • Get a free Ultra Slim HDMI Cable – 12 ft (PRHDMI12) with purchase ($49.99 value).
    • Sony Rewards members can earn 5,000 bonus points on this purchase (a $50 value). Discover Sony Rewards>