- As of October 2011.
- Requires an active 802.11 Wi-Fi network (802.11n recommended) or PlayMemories Mobile™ app installed on compatible Android™ or iOS device. PlayMemories camera apps require download with existing Sony Entertainment Network account. Download available in all countries/areas where Sony Entertainment Network is available.
The best pocket camera
we've ever made.
A pro compact with an eye-level viewfinder and 180-tilt screen for selfies, now shipping.
Save up to 10% in our Student Store. Discount also now available on Accidental Damage + Service Plan, for a limited time.
Featured Digital Cameras
Compact point & shoot cameras packed with features to take quality snapshots anywhere. Choose from value, high zoom or waterproof models.
From $79.99Shop Now
Professional DSLR quality images in a compact size. With Carl Zeiss lens, manual control and available full frame sensor.
From $499.99Shop Now
Experience the quality and performance of a DSLR in about half the size and half the weight with NEX interchangeable lens cameras.
From $389.99Shop Now
Pro features like Translucent Mirror Technology, high speed shooting and exquisite images and video are the hallmarks of Alpha DSLRs interchangeable lens cameras.
From $349.99Shop Now
Alpha DSLR Camera
Next level photography.
Shoot with unprecedented speed and precision thanks to Sony's revolutionary Translucent Mirror Technology™. While traditional DSLRs depend on a reflex mirror to flip up and down with every shot, Sony's award-winning technology changes all that with its fixed-position, translucent mirror design. The result? Minimal hesitation between shots for continuous shooting up to 12 fps complete with phase detection auto focus – plus a smaller, lighter form factor.Shop Alpha DSLR Cameras
Alpha Mirrorless Cameras
Mini body, mega sensor.
The bigger the sensor, the better the picture. Experience the quality and performance of a DSLR in about half the size and half the weight of one. Alpha Mirrorless cameras are the smallest interchangeable lens digital camera1 capable of handling a mega-sized Exmor™ APS HD CMOS sensor for gorgeous imagery and incredibly well-lit shots in low light.Shop Alpha Mirrorless Cameras
Choose from a variety of interchangeable E-mount lenses created specifically for your Alpha Mirrorless camera.Shop E-Mount Lenses
See what an Alpha Mirrorless camera is capable of. (2:50)
Point and shoot perfection.
Pint-sized powerhouses that make framing your shots, adjusting settings and reviewing content a snap. Fill your photo gallery with memorable moments and capture unexpected beauty wherever you find it with a compact companion you won’t want to leave behind.Shop Cyber-shot Cameras
Every lens tells a story.
Wide angle, zoom, macro and more – having the right lens for the shot is a crucial part of expressing yourself through photography. With a wide variety interchangeable lenses, you can choose the perfect piece of glass for every composition and shoot with greater freedom and creative control.Shop Interchangeable Lenses
Whether you're buying a Cyber-shot, R series, NEX or Alpha DSLR, make sure you outfit your camera with quality Sony accessories. From cases and bags to flash units, batteries and memory cards, capture your subjects looking their best with essential add-ons.Shop Camera Accessories
Full Frame in a Compact Camera
In the RX1 and RX1R, Sony's high-quality 35mm full-frame CMOS sensor captures every detail of your scene with remarkable accuracy. Its 24.3MP resolution (approx.) is ideal for gallery-quality stunning large-format prints. Razor-sharp alignment of the sensor and optical components brings out the full potential of the lens to the very edges of your photos.Shop RX Series Cameras
Wi-Fi Sharing + Downloadable Apps
Don't wait days to share great photos with your friends. With Sony cameras featuring built-in Wi-Fi, upload pictures and videos instantly to compatible smartphones and tablets – all without wires2. Get creative with PlayMemories Camera Apps™ by applying exciting artistic effects or retouching images with professional results, then easily upload your photos to Facebook® or Instagram. And thanks to built-in Wi-Fi, apps download directly to your camera, no cables required2.Shop All Wi-Fi Models Discover Camera Apps
This Changes Everything
Shoot with unprecedented speed and precision thanks to Sony's revolutionary Translucent Mirror Technology™. While traditional DSLRs depend on a reflex mirror to flip up and down with every shot, Sony's award-winning technology changes all that with its fixed-position, translucent mirror design. The result? Minimal hesitation between shots for continuous shooting up to 12 fps complete with phase detection auto focus – plus a smaller, lighter form factor.Shop All Alpha Translucent Mirror Cameras
With PlayMemories Online, all of your photos and videos can finally be stored, accessed and neatly organized in one place – regardless which device they were taken with. Enjoy your memories wherever, whenever you want on your smartphone, tablet, computer or TV. All images and video clips are automatically optimized to the screen size they're on2. Create a photo album in 3 easy steps to share with friends and family via email or brighten a loved one's inbox with a personalized postcard – it's easy.Discover PlayMemories
Half the world uses Sony imaging products. Shouldn't you?
According to market research, Sony is the world's No. 1 manufacturer of image sensors for digital cameras and video recorders*. So, chances are, you've already used a Sony imaging product without even knowing it. But only Sony can combine all of our cutting-edge technologies like Exmor image sensors, BIONZ X image processors and professional-grade G lenses into truly magnificent cameras and camcorders.Learn More
* based on Sony research from April 2012 to March 2013 that shows Sony has a 50% market share
Sony Customer Care
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