the full story

Experience the true advantages of a full frame sensor.

Pro-grade Depth

Now you can capture those beautifully defocused backgrounds that make your subject stand out. A large, full-frame sensor helps enable a shallow depth of field for magazine-worthy shots.

Amazing Low-light Shots

Preserve the mood of the shot with the powerful low-light sensitivity of a large, full-frame sensor. Even photos and videos by candlelight stay ultra crisp—and details are never washed out because you don't need to use a flash.

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A Wider Perspective

A full-frame sensor lets you take full advantage of your lens's perspective. Smaller, non-full-frame sensors have a "crop factor," which means a limited outward view.

Swappable Lenses

Choose the perfect lens to tell your story. The A99 DSLR and NEX-VG900 camcorder offer the flexibility of an interchangeable lens system. To maximize the potential of the full frame and expand your creativity further, a variety of Carl Zeiss lenses and other high-quality options are available.

Sony's Full-Frame Cameras

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